👉 Discover what llms.txt is, why it matters for AI crawlers, and how websites can use it to declare rules for Large Language Models. A clear guide to protecting content and ensuring proper attribution.
AI & SEO
Explore how tools like ChatGPT and other AI platforms can assist with content, strategy, and automation.
👉 AI search engines are rewriting the SEO rulebook - and some marketers are already asking the big question: can they be manipulated? This guide explores the tactics, risks, and ethical alternatives to gaming AI search systems, and why trust will always win long-term.
👉 In the age of AI-driven search, your website alone isn’t enough. Search engines and AI assistants want structured, trustworthy, and connected identities they can understand. This is where digital twins for SEO come in - virtual brand identities that make your business visible, credible, and recommendable in AI search results.
👉 AI search engines don’t treat all websites equally. Some get cited repeatedly, others are ignored - even when offering similar information. This guide explains how trust signals and reputation graphs shape AI search, and what your business can do to become a chosen source.
👉 SEO is evolving fast. From Google’s new “Preferred Sources” feature to OpenAI’s GPT-4o comeback, plus advances in semantic HTML and GEO, here are the updates shaping search between 6–18 August 2025.
👉 Evergreen content is no longer a “set and forget” asset. In AI-driven search, freshness is critical. Learn how self-updating pages can keep your content accurate, relevant, and ranking - without constant manual rewrites.
👉 AI search engines don’t always agree. Perplexity, Gemini, and others pull from different sources, meaning your site could dominate one and be invisible in another. This guide shows how to optimise for multiple AI platforms so you stay visible everywhere your audience searches.
👉 Predictive SEO is about staying one step ahead - creating content for future search trends before they even appear in keyword tools. In this guide, you’ll learn how to spot early signals, map predictive keywords, and prepare future-ready content that dominates both Google and AI-driven search results.
👉 ChatGPT-5 has changed the game for solo business owners. From SEO and content creation to ads, automation, and even tool development, one person can now run an entire marketing operation - faster, cheaper, and without the headaches of managing a team.
👉 A plain‑English glossary of 55 essential AI terms. Learn what AI, ML, LLMs, embeddings, transformers, prompts, and more actually mean, with simple explanations you can use today.
👉 Explore Google indexing bugs, AI-generated spam tactics, and the latest schema changes affecting SEO in our no-nonsense roundup for 25 July to 5 August 2025.
👉 Discover how real user trust powers E-E-A-T, SEO, and GEO – no fake tactics, no made-up scores, just quality content that actually helps people.
👉 Want real SEO results in 2025? These 50 expert-level ChatGPT prompts will save hours, cut busywork, and help you rank better across every stage of your workflow.
👉 What happened to SEO? How did search evolve from rankings to resonance? This 2075 deep-dive reveals how GEO replaced SEO—and what came next.
👉 What is GEO? How do you get seen in AI answers? This guide lists every major GEO platform and shows exactly how to optimise your content for AI visibility in 2025.
👉 Discover what GEO tools are, how they differ from traditional SEO platforms, and which ones are worth using in 2025.
👉 AI Mode is Google’s new mobile-first assistant for search. Learn how it works, how to optimise for it, and what it means for the future of SEO in 2025.
👉 Gemini powers Google’s AI Overviews and search answers. Learn how it works, how it compares to other AI tools, and how SEOs can optimise for it in 2025.
👉 From AI Mode’s global launch to Instagram posts in Google Search, here’s everything SEOs need to know from July 2025’s biggest AI search and ranking updates.
👉 Copy.ai helps SEOs scale short-form content fast. Learn how to use it for metadata, product pages, FAQs, and local SEO in 2025 — without cutting corners.