👉 What happened to SEO? How did search evolve from rankings to resonance? This 2075 deep-dive reveals how GEO replaced SEO—and what came next.
2025 July
👉 What is GEO? How do you get seen in AI answers? This guide lists every major GEO platform and shows exactly how to optimise your content for AI visibility in 2025.
👉 Google DeepMind’s Project Mariner expands: AI agents that browse, click, and act like humans are here — and they’re already changing how search works behind the scenes.
👉 Over the past two weeks: Google faces EU complaints, Cloudflare locks down AI scrapers, Project Mariner expands, and publishers scramble as click-throughs vanish unexpectedly.
👉 Discover what GEO tools are, how they differ from traditional SEO platforms, and which ones are worth using in 2025.
👉 Struggling with Core Web Vitals? This guide breaks down every metric and shows you exactly how to fix them — no tech jargon needed.
👉 AI Mode is Google’s new mobile-first assistant for search. Learn how it works, how to optimise for it, and what it means for the future of SEO in 2025.
👉 Gemini powers Google’s AI Overviews and search answers. Learn how it works, how it compares to other AI tools, and how SEOs can optimise for it in 2025.
👉 From AI Mode’s global launch to Instagram posts in Google Search, here’s everything SEOs need to know from July 2025’s biggest AI search and ranking updates.
👉 Copy.ai helps SEOs scale short-form content fast. Learn how to use it for metadata, product pages, FAQs, and local SEO in 2025 — without cutting corners.
👉 Jasper is built for marketers. Learn how SEOs use this AI writing tool to draft blog posts, meta tags, and content at scale — with brand voice control.
👉 AI Overviews are changing how search works. Learn what they are, how to optimise for them, and how they’re reshaping SEO visibility in 2025.
👉 Claude is more than a chatbot — it’s a thoughtful, high-context AI assistant perfect for SEO tasks like content briefs, rewriting, and competitor analysis.
👉 ChatGPT is more than a chatbot. Discover how SEOs are using it to streamline workflows, generate content, and plan smarter strategies in 2025.
👉 Perplexity isn’t just another chatbot. Discover how this AI-powered search engine is changing the way SEOs research, plan content, and uncover insights in 2025.
👉 Google’s search results are no longer just blue links. Discover how visual SERPs — packed with images, videos, and interactive elements — are reshaping SEO and how to optimise for this new reality.
👉 Your internal search data reveals what visitors really want. In 2025, using these insights can help shape smarter SEO strategies and improve how your content meets user intent.
👉 SGE snapshots in 2025 offer AI-powered answers on the SERP, changing search behaviour. Learn how to adapt your SEO strategy so your content still attracts valuable clicks.
👉 A strong author profile helps prove your expertise and authority in 2025. Discover how to enhance E-E-A-T signals and improve how Google views and ranks your site’s content.
👉 AI-generated content is everywhere — but can Google spot the difference? Explore how AI detectors work, what Google says about AI text, and how this impacts your SEO plans in 2025.